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In 2001, while I was creative director leading the Brand Integration Group at Ogilvy & Mather in Los Angeles, the Taiwanese security software firm Trend Micro came looking for a global brand campaign. I led the creation of the Brand concept, visual language, global advertising campaign, website, and collateral materials. My creative team consisted of about 20 designers, writers and strategists, and the project lasted about 9 months. The team included: Caryn Aono, Adam Eeuwens, Beth Elliott, and Whitney Lowe among others.